When a shopper asks an AI what to buy, you are either in the answer or you are not.

Prepared for Silvana Arzeno at Sigma Foods.

We read the answer the way a shopper sees it, record every name in it and every page behind it, and repeat it on a schedule so you can see the wording move. Nothing here is modelled or estimated. Every number opens the answer it came from.

What you give us

A question list and a brand list

These are the questions we asked for Sigma, in refrigerated and Hispanic foods. No question in the headline set names you: the measurement is whether the engine reaches for you unprompted.

discoveryWhat is the best brand of hot dogs?
discoveryWhich lunch meat brands are the best quality?
occasionBest hot dogs for a cookout?
discoveryWhat are the best Mexican style cheeses and creams?
discoveryWhich brands make the best chorizo?
attributeWhat is the best value pack of hot dogs?

16 questions in the headline set, plus 4 that name you directly and are reported separately. Adding a question, or a brand, is one line.

ApplegateBall ParkBoar's HeadCaciqueEckrichEl MexicanoHillshire FarmHormelJohnsonvilleLa BanderitaNathan's FamousOscar Mayer+1 more tracked

The template library

One template per answer engine

Engine	This run	Note
ChatGPT	Ran	Full question set, with web search.
Google AI Overviews	Ran	Core question subset, captured from the Google results page.
Gemini	Available	Available and returning citations. Not run here to keep this capture to one morning; it is a question-set change, not a build.

Adding an engine is a question-set change, not a new build: the same questions go to whichever engines you want covered. An engine that did not answer is listed as not run, with the reason, and is never reported as the market having no answer, because those are different facts.

What we extract

One question, captured whole

What is the best brand of hot dogs?

If you mean grocery-store hot dogs, there isn't one universal winner, but the strongest recent taste tests point to a few standouts: • Nathan’s Famous — probably the safest all-around pick. It has a beefy, garlicky flavor and performed very well in multiple blind taste tests. Bon Appétit • Boar’s Head Uncured Beef Frankfurters — a great choice if you want a more sausage-like texture and a pronounced natural snap. Serious Eats' blind test picked these as its favorite among 13 beef dogs. Serious Eats • Kirkland Signature Beef Hot Dogs — especially good if you have a Costco membership. The Washington Post's 2024 blind tasting gave them its highest score, praising their beefiness, seasoning, size, and snap. The Washington Post • Hebrew National — a classic with more noticeable seasoning and spice; a good option if you like a slightly more distinctive flavor. Bon Appétit My practical pick: Nathan’s Famous if you're buying one package for a cookout. If you have Costco, I'd also strongly consider Kirkland. If you tell me whether you prefer beef, pork, natural casing, uncured, or cheap/best-value, I can narrow it down.

Pages the engine cited

The Best Hot Dog Brand: A Blind Taste Test | Bon Appétit(bonappetit.com)
We Taste-Tested 13 Brands of Beef Hot Dogs-Here Are Our Favorites(seriouseats.com)
Best hot dogs in America: We tested 15 popular brands - The Washington Post(washingtonpost.com)

The result

A scorecard you can run every week

What it tracks

Named or not, and in what position
Share of recommendation against rivals
Which pages drive the answers
How you are described when named

One run

16 questions across your categories, every engine that answers, repeated on a schedule. Adding the next brand is one line, not a new project.

Where it lands

A hosted page like this one
Your own warehouse, when you want it
The raw record, from the first run