NimbleGroceryshop 2026

When a shopper asks an AI what to buy, you are either in the answer or you are not.

Prepared for Kanani McNerthney at Kroger.

We read the answer the way a shopper sees it, record every name in it and every page behind it, and repeat it on a schedule so you can see the wording move. Nothing here is modelled or estimated. Every number opens the answer it came from.

01
What you give us

A question list and a brand list

These are the questions we asked for Kroger, in national grocery. No question in the headline set names you: the measurement is whether the engine reaches for you unprompted.

  • where-to-buyWhere should I buy groceries for the week in Atlanta?
  • where-to-buyWhere should I buy groceries for the week in Cincinnati?
  • where-to-buyWhere should I buy groceries for the week in Houston?
  • where-to-buyWhere should I buy groceries for the week in Los Angeles?
  • categoryWhat is the best supermarket in Atlanta for a weekly shop?
  • categoryWhat is the best supermarket in Cincinnati for a weekly shop?

16 questions in the headline set, plus 4 that name you directly and are reported separately. Adding a question, or a brand, is one line.

AcmeAlbertsonsAldiAmazon FreshCostcoGiant EagleH-E-BHy-VeeInstacartJewel-OscoLidlMeijer+10 more tracked
02
The template library

One template per answer engine

EngineThis runNote
ChatGPTRanFull question set, with web search.
Google AI OverviewsRanCore question subset, captured from the Google results page.
GeminiAvailableAvailable and returning citations. Not run here to keep this capture to one morning; it is a question-set change, not a build.

Adding an engine is a question-set change, not a new build: the same questions go to whichever engines you want covered. An engine that did not answer is listed as not run, with the reason, and is never reported as the market having no answer, because those are different facts.

03
What we extract

One question, captured whole

Where should I buy groceries for the week in Atlanta?

Publix Super Market at Moores Mill Center, Your DeKalb Farmers Market, Trader Joe's If you mean Atlanta, Georgia, I’d choose based on what matters most to you: • Best all-around weekly shop: Publix Super Market at Moores Mill Center or a nearby Kroger. Both are practical one-stop options with produce, meat, dairy, pantry staples, bakery, and household basics. Kroger has numerous Atlanta locations and offers pickup. Kroger • For keeping the bill down: ALDI, Lidl, or Walmart are generally better suited to budget-focused shopping; recent Atlanta grocery comparisons identify ALDI and Walmart among the lower-cost options. Atlanta • For produce + international ingredients: Your DeKalb Farmers Market in Decatur is particularly useful—it has a huge selection of produce, spices, bulk goods, meat, seafood, and international foods. Atlanta • For specialty/healthy foods: Trader Joe's or Sprouts are good complements to a regular supermarket; the Morningside Sprouts has pickup and delivery. Sprouts Farmers Market • For a Saturday farmers-market run: Freedom Farmers Market is a year-round Saturday market with local produce and farm-made goods. If I were doing one weekly trip: I'd use Kroger/Publix for the bulk of the shop, and only make a second stop at DeKalb Farmers Market or a farmers market if you care about produce or international ingredients. If you tell me what part of Atlanta you're in (neighborhood or ZIP) and roughly your weekly grocery budget, I can narrow it down to 2–3 specific stores near you.
04
The result

A scorecard you can run every week

What it tracks
  • Named or not, and in what position
  • Share of recommendation against rivals
  • Which pages drive the answers
  • How you are described when named
One run

16 questions across your categories, every engine that answers, repeated on a schedule. Adding the next brand is one line, not a new project.

Where it lands
  • A hosted page like this one
  • Your own warehouse, when you want it
  • The raw record, from the first run